EP46 – How Kelly Lund Made A Business Out Of Adventuring With His Pup, Loki

Loki The Wolfdog is one of the most famous adventure pups on Instagram, and Kelly Lund is the man behind (and sometimes also in front of) the camera.

But Kelly and Loki’s adventures go well beyond the perfect Insta-photo. He’s crafted this life with his 4-legged friend into quite the well-rounded business.

Kelly and Loki have their paws in everything from sponsorships and ambassadorships, to travel campaigns and product collaborations, plus their own Lightroom presents, alignment with give back programs (like Canine Support Teams and the U.S. Wolf Refuge), and now their own line of CBD products for dogs called Loki Naturals.

Learn how Kelly created a career leveraging the powers of storytelling, community, and puppy play, and how he mastered the craft of photography along the way!

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Episode edited by Chris Plante

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Jonathan Ronzio
Jonathan Ronzio

Creator & Host

Adventure Athlete, Speaker, Award-Winning Director, Co-Host of The Stokecast, Founder of Explore Inspired

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